Full Job Description
Job Title: Digital Content Strategist
Location: Norfolk, Virginia
Company: Amazon
Are you passionate about digital content and eager to leverage your skills in a top-tier revenue-generating company? If so, we invite you to apply for the role of Digital Content Strategist at Amazon, based in the vibrant city of Norfolk, Virginia. Join us at the forefront of e-commerce and help shape the way millions connect with our wide array of products and services.
About Amazon
Amazon is a global leader in technology and customer service, committed to innovation and excellence. As one of the world’s most customer-centric companies, we aim to make shopping easier, faster, and more enjoyable. With millions of products at our fingertips, we surpass competing retailers through our dedication to quality and service. Our Norfolk operations are a crucial hub that supports a vast array of functions within our business, from logistics to customer engagement.
Position Overview
The Digital Content Strategist is a pivotal role within our marketing team. You will be responsible for developing, implementing, and optimizing content strategies that align with our business objectives. Collaborating with cross-functional teams, you’ll create compelling digital content that engages our audience, drives traffic, and generates leads.
Your Responsibilities:
- Develop and execute innovative content strategies that enhance Amazon’s online presence.
- Conduct in-depth research to understand consumer trends and competitive landscape.
- Create high-quality, engaging content that resonates with diverse customer segments.
- Optimize existing content for search engines (SEO) and improve discoverability across multiple platforms.
- Work closely with the design and product teams to ensure brand consistency and alignment.
- Monitor and analyze performance metrics using tools such as Google Analytics to evaluate the effectiveness of content strategies.
- Provide actionable insights and recommendations based on data analysis to enhance user experience.
- Lead content marketing initiatives and collaborate with social media, email marketing, and advertising teams.
- Manage content calendars and ensure timely delivery of all content-related projects.
- Stay up-to-date with industry trends, technologies, and best practices to drive innovation within the digital content space.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Minimum of 3 years of experience in digital content strategy, copywriting, or digital marketing.
- Proven experience with SEO techniques and analytics tools.
- Exceptional writing and editing skills, with a keen eye for detail.
- Strong project management abilities and experience in meeting tight deadlines.
- High level of creativity and vision for content development.
- Familiarity with CMS platforms and content marketing software.
- Excellent verbal and interpersonal communication skills.
- Ability to work effectively in a collaborative environment.
Why Work at Amazon?
Amazon is committed to fostering an inclusive work environment where every employee is valued, respected, and supported. Here are some benefits of being a part of our team:
- Competitive salary and performance-based bonuses.
- Comprehensive health benefits including medical, dental, and vision coverage.
- 401(k) plan with company matching.
- Paid time off, vacation days, and paid company holidays.
- Access to Amazon’s Employee Assistance Program for personal and professional support.
- Opportunities for career development and advancement within the company.
- Work in a dynamic and challenging environment with a culture of innovation and creativity.
Live and Work in Norfolk, VA
The city of Norfolk is a vibrant coastal community known for its rich maritime history, bustling arts scene, and friendly neighborhoods. With access to beautiful waterfront parks, a variety of dining options, and cultural attractions, Norfolk offers an excellent balance of work, leisure, and lifestyle. Whether you're spending time at the historic Ghent district or exploring the Nauticus maritime museum, there’s always something exciting on the horizon.
If you are ready to take the next step in your career as a Digital Content Strategist, Amazon welcomes you to apply. Empower your creativity and strategy in a role that shapes the digital experience of millions of customers worldwide.
Application Process
We appreciate your interest in joining Amazon. Please submit your resume, a cover letter, and any relevant portfolio work showcasing your digital content strategies. Applications will be reviewed on a rolling basis, so we encourage you to apply early!
Amazon is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Join us at Amazon, where your digital content expertise can make a profound difference!